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APEX
Master Chef
Diploma
Culinary Arts & Entrepreneurship
The Master Diploma in Culinary Arts & Entrepreneurship (APEX) is built on one simple idea: learn the craft, learn the business, then build something real.
Master the Craft.
Learn Culinary Arts, International Cuisine, and Baking & Pastry from award-winning chefs. Develop the skills, discipline, and technique to cook, bake, and produce cuisine at a world-class level.
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Learn Real-World Entrepreneurship.
Learn business and entrepreneurship from real entrepreneurs—people who have built, operated, and scaled real businesses.
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Build & Launch a Real Food Business.
Design, build, and launch your own food brand within 12 months. Develop real products, go to market, make real sales, and build toward repeatable profit.
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This is not just a culinary diploma. You graduate with the foundation to be a CHEF and a the proof to call yourself an ENTREPRENEUR.
Syllabus /
Course Outline
Professional Culinary Training (In-Person)
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2 Months Culinary Arts Fundamentals
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2 Months International Cuisine
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2 Months Baking & Pastry
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2 Months Food Business Management & Entrepreneurship
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Minimum 320 Hour Internship (note: Hotels require 600 hours)
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Asynchronous Online Learning (Self Paced)
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Professional Culinary Theory
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Capstone Project
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BIZ LAUNCH Coaching Sessions (Live Online)
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1-Year access to Execution Coaching
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Meets twice a month, Wednesdays 8:00PM - 9:00PM++
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You must produce Repeatable Real Sales & Profit to complete the program between the 4th and 12th month.
FAQ /
Frequently Asked Questions
Q: How long is the program?
A: 8 active months of in-person training, plus online learning, business coaching, and a capstone project.
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Q: What is the class schedule?
A: Group A: Mondays & Tuesdays, 4 hours/day. Group B: Saturdays, 6 hours/day. Group C: Both schedules for faster completion.
Q: Is there an age limit?
A: No. Our students have ranged from 18 to 72 years old. All ages and experience levels are welcome.
Q: What about my internship?
A: Aleanza provides your endorsement and guidance. We recommend quality hotels and restaurants where you apply directly.
Q: Are ingredients and supplies included?
A: Yes. Ingredients, knives, tools, and supplies are included. Two sets of uniforms are ₱6,800 additional.
Q: Are there payment plans?
A: Yes. Full payment gives the best discount. Installments may add ₱10,000–₱49,000 depending on your plan.
Q: How do we actually make money?
A: You have 90 days to build your brand, products, and offer. From Day 91 onward, you focus on making and repeating real sales and profit.
Q: Do I need sales to graduate?
A: Complete all academic requirements and you earn your diploma. Demonstrate repeatable sales and profit and you earn a special diploma recognizing successful business execution.
Social Proof /
Testimonials
“I met Chef Rob when I had just opened my first store. I took his entrepreneurship program because I needed better strategies to overcome the challenges of growing the business.
Chef Rob’s coaching helped me tremendously. Once we found our momentum, we just kept growing.
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Today, we’re preparing to open our 10th store.
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What I appreciate most is how serious and sincere Chef Rob and the faculty are about helping their students succeed. I can confidently say the program works. I started with one store. Now we’re approaching ten.”
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Quennie De Vera Dizon
Anytime Fitness Multi Branch Owner
Social Proof /
Testimonials
“I started the course wanting to improve as a chef and become an entrepreneur. I tried catering and events, but realized it didn’t fit my lifestyle.
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The entrepreneurship coaching helped me use data and numbers to find a more scalable business. I launched Mama’s Gourmet Foods with just one product—Chicken Pastel in a Bottle.
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I’ve now sold over 1,000 units and I’m launching our holiday gift line and catering service with Chef Rob.
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And I haven’t even graduated yet. I graduate in 2027.
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The program gave me clarity. I found a business that fits my life and can actually grow.”
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Michelle
Mama's Gourmet Food
Social Proof /
Testimonials
“I switched careers later in life. I was managing several beauty clinics, but I wanted a change.
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I tried working in a professional kitchen, but as a single mom starting over, I quickly realized the income wasn’t enough.
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I joined the Food Business Launch Coaching Program, where Chef Rob taught me how to market and sell catering and events. Within 90 days, I was regularly closing six-figure events. In my first year (2025), I helped generate almost ₱9 million in new revenue for my clients.
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I credit much of that growth to the sales and marketing training I received. Today, I earn far more than I could have earned starting over as a professional cook.
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I love cooking, but entrepreneurship changed what was possible for me.”
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Rachel Perez
Marketing, Sales & Event Service
Social Proof /
Testimonials
“I’m an expat in Manila working as a chiropractic doctor. I joined the program to explore the possibilities of culinary arts and food business in the Philippines.
Chef Rob is a rock star. The classes were fun, engaging, and packed with learning every session.
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I highly recommend this program to anyone looking for more than just a course—someone who wants a team that will help you build something real.”
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Dr. Jill Chapman
American Expat in Manila
Pricing /
Inclusions
APEX MASTER CHEF DIPLOMA
Culinary Arts & Entrepreneurship
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Program Value: ₱499,000
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2026 PROMO: ₱289,000
INSTALLMENT PLAN
₱89,000 upon enrollment
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4 monthly payments of ₱50,000
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SPECIAL FULL PAYMENT: ₱250,000
Includes 2 sets of uniforms.
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TUITION INCLUDES
• Tuition, lab and training fees
• All ingredients and supplies
• Online coaching with Chef Rob Pengson
• Access to all asynchronous learning materials
• Internship endorsement and assistance
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ADMISSION REQUIREMENTS
• Minimum 18 years old; no maximum age
• Certificate of Good Health / Medical Clearance
• Resume or school transcript
• Physically capable of extended kitchen training
• Completed enrollment form
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AFTER ENROLLMENT
You will receive your confirmation and online orientation details by email, then join the appropriate cohort based on your starting date.
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ADDITIONAL UNIFORMS
Additional 2-set packages: ₱6,800
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ENROLL NOW